If the conscious mind–the part you consider to be you–is just the tip of the iceberg, what is the rest doing?

In this sparkling and provocative book, renowned neuroscientist David Eagleman navigates the depths of the subconscious brain to illuminate its surprising mysteries. Why can your foot move halfway to the brake pedal before you become consciously aware of danger ahead? Is there a true Mel Gibson? How is your brain like a conflicted democracy engaged in civil war? What do Odysseus and the subprime mortgage meltdown have in common? Why are people whose names begin with J more like to marry other people whose names begin with J? And why is it so difficult to keep a secret?

Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synesthesia, criminal law, artificial intelligence, and visual illusions, Incognito is a thrilling subsurface exploration of the mind and all its contradictions.

  • Reviews for Incognito
    “The book is full of startling examples…. Eagleman has a wealth of such observations, backed up with case studies, bits of pop culture, literary references and historic examples. A book that will leave you looking at yourself–and the world–differently.”- Kirkus Reviews (Starred review) “Incognito is popular science at its best…. Eagleman, by imagining the future so vividly, puts intoContinue reading “Reviews for Incognito”
  • Excerpts from Incognito
    Excerpts from Incognito: The Secret Lives of the Brain by David Eagleman Excerpts from the first chapter Take a good hard look at yourself in the mirror. Churning beneath your dashing good looks lies a hidden universe of networked machinery. The machinery includes a sophisticated scaffolding of interlocking bones, a netting of sinewy muscles, a good dealContinue reading “Excerpts from Incognito”
  • International Editions of Incognito
    Incognito is published in 26 languages/countries.
"Eagleman has a talent for testing the untestable, for taking seemingly sophomoric notions and using them to nail down the slippery stuff of consciousness."
- The New Yorker
"David Eagleman may be the best combination of scientist and fiction-writer alive."
- Stewart Brand
"A popularizer of impressive gusto...[Eagleman] aims, grandly, to do for the study of the mind what Copernicus did for the study of the stars."
- New York Observer
"What Eagleman seems to be calling for is a new Enlightenment."
- Sunday Herald
"David Eagleman is the kind of guy who really does make being a neuroscientist look like fun."
- New York Times
"David Eagleman offers startling lessons.... His method in both Sum and his new book, Incognito, is to ask us to cast off our lazy, commonplace assumptions."
- The Guardian
"[A] neuroscientist and polymath."
- Wall Street Journal